Thursday , June 22 2017

IBM PRESS OUTSIDE IN SEARCH MARKETING VIDEO TRAINING TUTORiAL-PROPAGANDA

IBM PRESS OUTSIDE IN SEARCH MARKETING VIDEO TRAINING TUTORiAL-PROPAGANDA4.6 GB

IBM.PRESS.OUTSIDE.IN.SEARCH.MARKETING.1ST.EDITION.TUTORiAL

http//tinyurl.com/y97h2nne

….[ISBN/COURSE.NUMBER]……………………………………
ISBN-13 978-0-13-259884-2

….[COURSE.iNFO]………………………………………….
By James Mathewson
Publisher IBM Press / Pearson
Copyright 2013
Release Date Aug 31, 2012
ISBN-10 0-13-259884-1
ISBN-13 978-0-13-259884-2
Running Time 2+ Hours
Topics Social Networking / Web / SEO

Overview
——–
Outside in Search Marketing LiveLessons provides all the
search engine marketing and content strategy background needed
to learn the language of your audience and develop compelling
content for them

Description
———–
Prolific author, blogger, speaker and IBM global search
strategy lead James Mathewson shows you how to use the power
of outside-in marketing to build a brand your audience can
trust, one unified brand story across all your marketing
content. You will learn how to grasp the language of clients
and prospects to infuse your messaging with that language
Build a digital content system based on audience language
rather than corporate speak. Learn how IBM used an outside-in
approach within its Smarter Planet digital experience. Develop
a method for learning client language and see it in the
context of search engine results. Learn how IBM applied
outside-in content strategy to the fastest growing tech
opportunity cloud computing. Build web pages for next-
generation search engines such as Googles Panda. Use social
media search in your link building strategy. Focus on the most
useful metrics to better target your audience with relevant
content

About the Instructor
——————–
James Mathewson has followed the Web since 1994, first as a
contributing editor specializing in Web publishing and search
for ComputerUser magazine, and later as the editor in chief of
the magazine and its Web site. As the ComputerUser.com editor,
he published more than 1000 articles, mostly related to Web
technologies. He has also published in several other magazines
and periodicals, including IBM Systems magazine. Since leaving
ComputerUser in 2004, James has worked for IBM as a Web
developer and Web content editor. In his current role as
editor-in-chief of ibm.com, James sets standards, and creates
and delivers education to improve the effectiveness of IBMs
Web content. James has trained more than 1000 writers, editors
and content strategists on Web content quality and search
engine optimization (SEO) within IBM. James leads all search
effectiveness efforts for IBMs Smarter Planet Web presence
(ibm.com/smarterplanet). He is also the search strategy lead
for IBM Marketing and Communications, a role that gives him
influence over future Web and social media content efforts at
IBM

Skill Level All levels

What You Will Learn
——————-
– How to use the power of outside-in marketing to build a
brand your audience can trust
– How to grasp the language of clients and prospects to infuse
your messaging with that language search
– Build a digital content system based on audience language
– Learn how IBM applied outside-in content strategy
– How to build web pages for next-generation search engines
such as Googles Panda
– How to use social media search in your link building
strategy

Who Should Take This Course
—————————
Whether you are a marketing, Web, or IT professional, product
manager, or content specialist, the course will help you
develop marketing content and content strategies that build
the audience trust in your brand needed to entice them to buy
your products or services

Course Requirements
——————-
An interest in learning how to understanding the language of
your audience and develop compelling content

….[TABLE.OF.CONTENTS]…………………………………….

Table of Contents
—————–
Lesson 1 Outside in Marketing
– Learning Objectives
– Lesson
Lesson 2 Outside in Content Strategy
– Learning Objectives
– Lesson
Lesson 3 Keyword Research
– Learning Objectives
– Lesson
Lesson 4 SEO on the Page
– Learning Objectives
– Lesson
Lesson 5 Link Building Strategies
– Learning Objectives
– Lesson
Lesson 6 Agile SEO
– Learning Objectives
– Lesson

….[SiZE.NUMBER.OF.DiSCS]………………………………….
100 Files @ 50,000,000 Bytes = 4700 MB

….[GREETINGS/Hi-5’s]……………………………………..
kEiSO – QUASAR – PRODEV – ELOHIM – JGTiSO – OXBRiDGE

….[FUCK-YOU’s/NEWS]………………………………………
PROPAGANDA would like to see the quality and documentation of
the bookware scene to increase. Quality not Quanity. Original
untouched, content! We also would like to see the following to
allow automation of cataloging of bookware releases

RLS DIR / TITLE MUST BE FROM ISBN10/13 RELEASE INFO

ISBN13 NUMBER as FILE NAME OR IN RLS NAME APPROPRIATELY LABLED
IN NFO AT THE LEAST

PROPER AGREEMENT OF TO USE .ISO OR NOT ? THESE ARE NOT DVD’S
LIKE IN THE PAST WHEN BOOKWARE WAS ORDERED BY DISK. THESE ARE
USUALLY WEB RELEASES NOW DAYS AND THE ISO PROVIDES NO QUALITY

Working/Sample Files *MUST* be included and labled in archive
ISBN13#-WorkingFiles.zip or ISBN#-SampleFiles.zip

PROPAGANDA WOULD LIKE TO SEE THE LIKES OF JGT/QUASAR/kE’s &
OTHERS WORK FULFILLED AND THE QUALITY OF BOOKWARE PRESERVED &
PROVIDE A MECHANISM TO EASILY CHECK FOR DUPE AND COMPLETE RELS
————————————————————–
Lastly – PROPAGANDA, would like to thank the people in the
bookware industry for doing what they do. We believe that
the real money to support the industry should come from the
corporate licensing contracts – that people who want to learn
should be able to do so. We encourage bookware / video /
e-learning and major Software and Hardware vendors to allow
access to these materials to whomever may want to learn these
technologies, so that we can bridge the educational gaps in
our communities world-wide. Companies like Cisco / Oracle /
IBM & Micro$oft already make billions off of their support
contracts and hw/sfw sales – Do they seriously benefit from
preventing people from learning these technologies?

Regardless of the above, there are people who are instructors
and such who spend time writing and developing these courses,
we salute these ladies and lads, and hope they will encourage
a different way of funding these projects. They *DO* deserve
our support! If you have the means or you work in IT and you
use one of these courses to better yourself and get a raise,
then *BUY* one of these courses and show support to the hard
working instructors, editors, film crews and so-on that made
this course possible. IF YOU LIKE IT, *BUY* IT OR GET YOUR
WORKPLACE TO BUY A CORPORATE SUPPORT CONTRACT!! WE DID!
————————————————————-
/dev/random
————
They paint the world full of shadows, and then tell their
children to stay close to the light, their light, their
reasons, *their* judgements. Because in the darkness there be
dragons, but it is not true. We can prove that it is not true
In the dark there is discovery, there is possibility, there is
freedom in the dark when someone has illuminated it. And who
who has been so close as we are right now?

PGA is dedicated to the purity of real piracy, not for making
money off of it, or exploiting the scene in *ANY* way. We are
the true pirates, illuminating the darkness, giving birth to
possibilities in a time where so little seems achievable. Join
us and usher in this new age

…………………………………………………………..
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